Tag Archives: freight forwarding processes

Converting shipping cost to a single unit

The reason to write this article was a discussion in LinkedIn initiated by young internship Umamaheshwaran Sundaram who is looking to ways to convert and start providing quotes to a customer per ton. I should admit that similar attempts I have been trying since I have started in the freight forwarding – regrettably so far without huge success. Why? Freight forwarding by itself is an … Continue reading Converting shipping cost to a single unit »

Selling Freight Forwarding Services

2 months ago I have posted the article Converting sales lead to order – forwarders tale. In this post I have tried to attract the attention of the forwarding community to an important but highly undervalued process. The process of sales.  As any process the process of sales has an input which has to generate a result. But what we provide as an input in … Continue reading Selling Freight Forwarding Services »

Marketing and Sales funnel in the freight forwarding

In previous post we have walked together with Sef through the whole marketing and sales process in freight forwarding. There are many articles about marketing and sales but only few if I can remember about marketing and sales in freight forwarding.  That is why I would like to deepen more on this. And I expect that you – my fellow forwarders – will help me … Continue reading Marketing and Sales funnel in the freight forwarding »

Converting sales lead to order – forwarders tale

Once upon a time there lived a forwarder who was acknowledged as a very good designer of the shipping process. The name of the forwarder was Sef and he has owned a small company working alone from home. His company was SSF – Small Size Forwarder – do you remember). What helped Sef in his daily work was his integrated CRM/OMS where Sef entered all … Continue reading Converting sales lead to order – forwarders tale »